Sandra Huhes

Head of Marketing & Product Management - Car Division, Honda Motor Europe


"Here at Honda we're always keen to be involved in anything that celebrates forward-thinking, innovative ideas and these awards are a great way for us to see some of the fantastic work that creative agencies have done over the past year. Our founder Soichiro Honda believed that one should never take the easy path or settle for 'satisfactory' so I'll be looking for inspirational campaigns that adopt a truly unique approach."

Sandra is an experienced marketer who leads the central European Marketing & Product Management teams at Honda Motor Europe. She develops and sets Honda’s communications and central media strategy for deployment across 21 European markets. In this role Sandra has worked with many creative agencies on major European launch campaigns from concept stage right through to execution.

In her long career at Honda, Sandra was previously heading the European Product Planning team overseeing customer research and strategically inputting into new model development. In other roles, she also managed the European Distributors Sales business as well as the European Business Planning function.

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